Amazon Prime Day returns with its biggest sales event ever on July 12th

Amazon’s second annual Prime Day will take place on July 12th, the company announced today, and will become the biggest Amazon sales event ever, with more than 100,000 price cuts for Prime subscribers around the world. The retail giant is also planning to run countdown deals in the week running up to Prime Day 2016, kicking off with a 32-inch TV and bundled Fire TV Stick available for $119.99 on July 5th.

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